

it's all about protecting 'brand Sheeran' without detracting from his music, experts claim How Ed Sheeran built an empire off his 'authentic' persona: Popstar promotes household names including Lego and Peloton, but not because he needs the money.Rishi is a Swiftie! No10 suggests PM is a mega-fan of Taylor Swift amid reports Sunak used California holiday to attend US star's concert and took part in a cycling class set to singer's hits.Terrifying moment 'mud tsunami' crashes through Italian Alpine town sending tourists fleeing for their lives during flash floods.Wilko handed a lifeline as rivals given less than 48 hours to make rescue offers that could save the high street chain - but Poundstretcher rules itself out of the running.Santander cuts its mortgage rates for second time in 10 days - but prices are RISING for some existing customers.Proof big cats are roaming the British countryside? Documentary makers discover 'clearest ever' photo of panther-like creature lying in long grass in Staffordshire.American woman sparks transatlantic debate as she unpicks the cultural differences between British and US weddings.Woman slams Ryanair for charging her elderly parents £110 to print their boarding passes after accidentally downloading the wrong ones.Woman, 33, appears in court accused of killing and dismembering her own mother before throwing her remains into a canal.

RAF Typhoons intercept two Russian bombers north of Scotland.Retired sailor, 77, who has already been jailed three times for his noisy, drunken ranting and playing his TV too loud is punished AGAIN for anti-social behaviour.

